Did you know that it’s entirely possible to become a verified, honest-to-goodness celebrity through TikTok alone? It’s true – plenty of influencers and celebrities have built their careers entirely on the content they create through TikTok, and more major influencers are being created every single day on this wonderful platform. Indeed, you might be wondering how you can become famous on TikTok yourself, and if you are, we’ve got some good news: it’s much easier than you might think! With some hard work, dedication, and luck, you too can build a career on social media. Here’s how to become a TikTok star in 2022.
Use everything at your disposal
The best thing about trying to get famous on TikTok is that there are a wealth of tools and websites out there that can help you with this goal. Many influencers, for example, use the SocialFollowersFree website in order to help them build an organic following that can appreciate their content, thus standing them in better stead when it comes to navigating the competitive world of social media. You’ll also find that there are lots of analytics sites that can show you detailed breakdowns of how your content is performing, as well as sites that can schedule your posts, batch-post content, and lots more.
Create great content
Unfortunately, the only hard and fast rule of TikTok is that you need to make sure you’re creating great content. If your content isn’t up to scratch, it’s going to be extremely obvious; you can build as much of a following as you like, but if you don’t make good content, your followers simply won’t stick around. Some of the rules for great TikTok content are as follows: make sure the core of the video is solid (that is, make sure you’ve got a great idea), don’t make the video any longer than it has to be, and make extensive use of editing and filters to give your content a unique look. There’s no single golden rule for great content, though, so keep experimenting!
Discover your niche and stick with it
Every single famous TikTok star has a niche that they cater to. You might, for example, be particularly great at dance videos or lip-syncing content, or you might have a special skill that works well when you translate it to tutorials or tips-and-tricks videos. The best way to discover your niche is to think hard about what your core skills as a content creator are, then translate those skills into making content. If you need to, be sure to ask those around you where they think your core strengths lie. When you’re making content for your niche, you’ll be able to tailor it to them, thus making sure that the intended audience gets the desired effect from your efforts.
Market yourself aggressively
Since this is TikTok, the only way to stand out is to know how much you’re worth as a creator and to market yourself accordingly. This involves publicising your TikTok platform and content wherever you can; make use of other social media platforms to cross-promote yourself, and try to create TikTok montages of your content to post on Instagram Stories or to turn into YouTube videos. You can also use TikTok’s Promote feature, which lets you boost content in exchange for a fee. Boosting content ensures that it will be more visible to users, and you can use TikTok’s parameters to decide how long you want this to be the case for and what audience you want to target.
Balance trends and innovation
This is probably one of the hardest things you need to do in order to become a star on TikTok. Creating content that adheres to trending topics is very important; people will be able to find content that appears under trending hashtags much more easily, so it’s crucial to make yourself more visible. However, it’s also true that you need to make sure your TikTok content is innovative, and the only real way to do that is to try and create your own trending topics, as difficult as that is. If you do manage to make a trend, though, your place on TikTok is all but assured, especially if it’s a trend that runs and runs and never gets old for the users making content themed around it.
Talk to brands
One of the best ways to become a TikTok star – and, indeed, one of the ways you know that you’re well on the way to achieving this goal – is to partner up with brands. This means reaching out to businesses and brands that need influencer ambassadors to promote their product and offering your services in this area. There are some caveats here, of course. You’ll generally need around 10,000 followers or more before businesses will think about teaming up with you. There are exceptions, but if the partnership is worth anything, it has to be mutually beneficial, and most businesses will bear that in mind, so make sure you’re approaching the right brands.
Work alongside other TikTok creators
It makes sense that if you want to become huge on TikTok, you should talk to other TikTok creators who can help to provide you with a platform. Naturally, you shouldn’t think of the relationship exclusively in these terms; TikTokers are also trying to create their own content and appeal to their own audiences, so offering something in return is a good idea too. Why not suggest working on some collaborative content so that both of your audiences have something new to check out? Of course, you need to make sure that you’re talking to the right TikTok creators, too; if you reach out to someone who’s too out of your league follower-wise (or outside your usual tone), you might fall flat.